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THE LOCALBUZZ MAGAZINE
WHY DIRECT MAIL WORKS
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Direct mail combined with digital media boosted response rates by 118% compared to direct mail alone.
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Direct mail recipients purchased 28% more items than people who didn’t get that piece of direct mail
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62% of Direct Mail Helped Improve The Life of a Online Campaign
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According to Inkit, open rates for direct mail campaigns can be as high as 90%
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60% of consumers say direct mail keeps brands top of mind.
PUBLIC PERCEPTION OF DIRECT MAIL IS ON THE RISE
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