Success is where preparation and opportunity meet.” – Bobby Unser As a small business owner, you wear many hats. Finding time for marketing can feel overwhelming — that’s why we’ve created a simple  monthly checklist  to help you focus on what matters most, in small, bite-sized chunks. One of the easiest (and most overlooked) tools you can use is  Google My Business (GMB) , now called your  Google Business Profile . Think of it as your  online storefront . When someone search

The Story of Mathers Tree Service What inspired you to start your business? Mitch and his dad, Rich, started Mathers Tree Service in 2012, although at that time Rich had been climbing trees for over 30 years. He worked for various companies in the Bay Area and was somewhat of a tree climbing legend. Mitch graduated from college as the 2008 recession was in full swing and thus Mathers Tree Service was born. I joined them full time in 2016 as Mitch and I were getting ready to s

The Kitchen Table Where It All Started The Visionary What do you wish people knew about your business? The Founders Golden Mailer was...

Get Seen Everywhere: The Power of Integrated Advertising "You can’t sell a secret."  – Unknown If you own a small business—especially in...

“If you don’t market your business, it’s like winking in the dark. You know what you're doing… but nobody else does.” Let’s be real:...

Running a small business is tough — you’re competing for attention both online and offline. The good news? With the right mix of ...

If you’ve ever talked to a small business owner about  programmatic display ads  or  retargeting , you’ve probably seen mixed reactions....

Running a small business is a constant balancing act. You’re watching expenses, managing operations, and trying to keep customers...

15 Ways to Boost Sales Before Year-End "Don’t wait for opportunity. Create it." – George Bernard Shaw Fall is one of the best times to...

Lamorinda Home Repair Almost 35 Years of Service in the Tri-Valley and Lamorinda Communities For nearly 35 years, our family business has...

Traction by Gino Wickman "Vision without traction is merely hallucination." – Gino Wickman Running a small business can feel like driving...

Best For:   Salons, med spas, fitness studios, landscapers, remodelers, cleaning services—anyone who shows their work visually Turn your...

Best For:   Plumbers, HVAC techs, junk removal, dentists, chiropractors—anyone using direct mail You only have 3 seconds. Make it count....

Best For:   Any local business using Facebook—cleaners, lawn care, med spas, restaurants, dentists Want more people in your area to see...

Best For:   Home service businesses, salons, dentists, restaurants Don’t make people guess. Make it easy to find you. Imagine someone is...

💡 What It’s About (in 1 minute): Profit First  flips traditional business accounting on its head. Most businesses use the formula: Sales...